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Rocky Brands, Inc. Company Snapshot
Business Description:
Rocky Brands, Inc. operates in the Men's footwear, except athletic sector. Rocky Brands, Inc. (Rocky Brands), is a designer, manufacturer and marketer of footwear and apparel marketed under a portfolio of brand names, including Rocky, Georgia Boot, Durango, Lehigh, and the licensed brands Mossy Oak and Michelin. The Company has three segments: wholesale, retail and military. In wholesale business, the Company distributes its products through a range of distribution channels representing over 10,000 retail store locations in the United States and Canada. Its wholesale channels vary by product line and include sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, catalogs, mass merchants, uniform stores, farm store chains, specialty safety stores and other specialty retailers. Its retail business includes direct sales of its products to consumers through its Lehigh Outfitters mobile and retail stores, including a fleet of trucks, supported by small warehouses that include retail stores, its Rocky outlet store and its Websites. In our complete report available for purchase the company is compared to: K-Swiss Inc., R G Barry Corporation and Vera Bradley Incorporation.
   
   
 
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Rocky Brands, Inc.
  Stock Performance Chart for Rocky Brands, Inc.
 
  Stock Data: Recent Stock Performance:
  Current Price (2/3/2012): 11.60
(Figures in U.S. Dollars)
1 Week 5.5%   13 Weeks 25.4%  
4 Weeks 16.3%   52 Weeks 3.9%  
 
Rocky Brands, Inc. Key Data:
  Ticker: RCKY Country: UNITED STATES
  Exchanges: NAS Major Industry: Apparel & Textiles
    Sub Industry: Shoe Manufacturers
  2010 Sales 252,792,263
(Year Ending Jan 2011).
Employees: 2,450
  Currency: U.S. Dollars Market Cap: 86,883,942
  Fiscal Yr Ends: December Shares Outstanding: 7,489,995
  Share Type: COMMON Closely Held Shares: 770,167
 
 
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