Itissalat Al Maghrib operates within the Telephone communications, exc. radio sector.
In addition to historical fundamental analyses, the complete report available to purchase compares Itissalat Al Maghrib with three other
telecommunications providers in Africa:
Blue Label Telecoms Ltd.
of South Africa
sales of 19.40 billion South African Rands [US$1.55 billion]
of which 98%
was South African Distribution),
Allied Electronics Corporation Limited
of South Africa
(27.77 billion South African Rands [US$2.22 billion]
of which 39%
was Telecommunications/ Altech Group), and
Huge Group Limited
based in South Africa
(203.58 million South African Rands [US$16.25 million]
of which 142%
was Telecom Grouping).
During the year ended December of 2014, sales at
Itissalat Al Maghrib were 29.14 billion Moroccan Dirhams (US$2.96 billion).
increase of 2.0%
versus 2013, when the company's sales were 28.56 billion Moroccan Dirhams.
Despite this increase, sales are still
below the level achieved in 2012, when Itissalat Al Maghrib
reported sales of 29.85 billion Moroccan Dirhams.
The sales level in 2014 was fairly close to the level five years ago: in 2009, Itissalat Al Maghrib had sales
of 30.34 billion Moroccan Dirhams.
Sales of Mobile/gabon saw an increase
that was more than double the company's growth rate: sales were up
38.2% in 2014, from
883.00 million Moroccan Dirhams to 1.22 billion Moroccan Dirhams.
Itissalat Al Maghrib also saw significant increases in sales in
Stationary and Internet/maroc Telecom (up 8.8% to 8.04 billion Moroccan Dirhams)
Mobile/mali (up 11.5% to 2.55 billion Moroccan Dirhams)
Mobile/burkina Faso (up 4.8% to 1.94 billion Moroccan Dirhams)
Mobile/mauritania (up 11.8% to 1.52 billion Moroccan Dirhams)
Stationary and Internet/burkina Faso (up 15.2% to 418.00 million Moroccan Dirhams)
Not all segments of Itissalat Al Maghrib experienced an increase in sales in 2014:
sales of Stationary and Internet/gabon fell 4.5% to 568.00 million Moroccan Dirhams.
(However, this segment's sales were only a very small portion of the company's overall sales).
Itissalat Al Maghrib also experienced decreases in sales in
Mobile/maroc Telecom (down 3.2% to 15.21 billion Moroccan Dirhams)